Main research question
People make many decisions related to eating everyday, and most of these decisions are not made after careful deliberation. Repeated on a daily basis, such impulsive food choices can have huge cumulative effect on health in the long run. My research is aimed at understanding such impulsive processes in people’s food choices and eating behaviors, and using such knowledge to develop new behavioral change interventions that can change eating behavior. For instance, we are currently developing behavioral interventions that can potentially create new impulses toward healthy food, and inhibit existing impulses toward unhealthy food. In addition to controlled laboratory studies that test the effectiveness of such interventions and explore the underlying mechanisms, we also conduct research in more applied settings to explore the applied value of such an approach.
Training procedure image adapted from Zhang Chen